June 11, 2020 | 1:00-5:00 PM ET
A half-day virtual event on expanding your brand into esports

The third annual Esports Upfront is going virtual! Join us for a half-day virtual event on expanding your brand into esports. Leading Fortune 1000 brands attend the Esports Upfront to map out their marketing strategies around affluent gamers and spectators who are more engaged in esports than ever before.


Overview

Only at the virtual Esports Upfront  will you hear from some of the most recognized endemic esports companies on where the industry is headed, what to expect from evolving segments, the latest strategies and opportunities, and how to maximize your profits across this passionate, global audience. In one day, learn, be inspired, and walk away ready to plan your brand marketing strategy for 2021.

Whether you are currently activating in esports or new to the space, one thing is for certain even during an uncertain time… esports is here to stay. Come learn and virtually network with the ‘who’s who’ in esports as experts guide you through the value of implementing authentic brand connections. 

AGENDA

JUNE 11 | 1:00-5:00 PM ET

  1. 12:45 pm - 1:00 pm

    Networking Lounge Opens

  2. 1:00 pm - 1:05 pm

    Welcome

    • Speaker: Chris Pursell, Head of Sports Content & Partnerships, Esports Business Group
  3. 1:05 pm - 1:10 pm

    Opening Remarks

    • Speaker: Stuart Lipson, Executive Director, eSports Ad Bureau
  4. 1:15 pm - 1:35 pm

    Riot Games

    • Speaker: Matthew Archambault, Head of Partnerships and Business Development, Esports, North America, Riot Games
  5. 1:35 pm - 1:45 pm

    Networking Break

  6. 1:45 pm - 2:05 pm

    TSM

    • Speaker: Brad Sive, Chief Revenue Officer, TSM | Blitz
  7. 2:10 pm - 2:50 pm

    Twitch

    • Speaker: Nathan Lindberg, RVP, Global Sponsorships, Twitch, Twitch
  8. 2:55 pm - 3:15 pm

    WorldGaming Network & Collegiate Star League

    • Speaker: Wim Stocks, General Manager/CEO, WorldGaming Network
    • Speaker: Neil Duffy, Chief Commercial Officer, CSL
  9. 3:15 pm - 3:25 pm

    Networking Break

  10. 3:30 pm - 3:50 pm

    Beasley/Houston Outlaws

    • Speaker: Lori Burgess, , Beasley XP
  11. 3:55 pm - 4:15 pm

    Battlefy

    • Speaker: Zack Hahn, Head of Global Sales, Battlefy
  12. 4:20 pm - 4:40 pm

    FanAI

    • Speaker: Johannes Waldstein, Founder and CEO, FanAI
  13. 4:45 pm - 5:05 pm

    ESL

    • Speaker: Paul Brewer, Senior Vice President, Brand Partnerships, ESL
    • Speaker: Eli McCarrel, Director, Global Brand Partnerships, ESL
  14. 5:05 pm - 5:15 pm

    Networking Lounge

THE MOST RECOGNIZED ESPORTS ENDEMIC AND NON-ENDEMIC BRAND AND AGENCY DECISION MAKERS, ALL UNDER ONE ROOF.

Sponsors

In Partnership With

Attend

The trajectory of revenue growth in esports is one that brands have never seen before. Come get a complete understanding of the esports landscape and hear straight from industry experts how activating in this space can deliver maximum results.

COVID-19 PRECAUTIONS
The safety and well-being of our community is our top priority. Thus, we have decided to move the 3rd annual Esports Upfront to a virtual event. Thank you for your patience and understanding.

Ready to get Upfront?

THE MOST RELEVANT DEEP-DIVES INTO ESPORTS