09/09/21: Asian Games cement esports lineup; Fortnite’s new play; FaZe Clan goes to Bat
| Thursday September 9, 2021 Good morning! This is your weekly Esports Brief. The Olympic Council of Asia revealed the slate of titles that will serve as an official medal sport at the 19th Asian Games in Hangzhou, China in September 2022. Overall, the portion will feature eight medal events, plus two demonstration games. These will include; Arena of Valor Asian Games Version; Dota 2, Dream Three Kingdoms 2; EA Sports FIFA branded soccer games; HearthStone; League of Legends; PUBG Mobile Asian Games Version; and Street Fighter V. COMPETITION Fortnite developer Epic Games rolled out plans for competitive gaming in Chapter 2 – Season 8, including the launch of the first-ever FNCS Grand Royale, which offers a $5 million prize pool to qualified players. The season 8 finals will take place on Oct. 30-31, while the Grand Royale is lining up a targeted date of Nov. 12, serving as a trio tournament.|
With its 2021 playoff field set, Overwatch League is already looking toward 2022, announcing that the next season of the league will begin in April, and confirming to multiple outlets that the new season will use an “early build” of Overwatch 2. The OWL Grand Finals will be held on Sept. 25.
Esports tournament software and management company Mainline is beefing up its partnership with CSL Esports and Playfly Sports for their properties to run branded esports tournaments through their respective schools with the Univ. of Southern California on deck to become the first Playfly Sports Properties school to run events, courtesy of an esports tournament kicking off Sept. 30. Mainline will provide end-to-end tournament organization and execution open to all students enrolled at the Univ. of Southern California. “USC Sports Properties is thrilled to partner with McDonald’s as the title sponsor for this and future events. This collective collaboration has allowed us to establish new areas of engagement to the greater USC community by creating new, fun community gaming events,” said USC Sports Properties Vice President/General Manager, Drew DeHart.
The world’s best teams are coming together: TSM FTX, FaZe Clan, Gen.G, XSET, Immortals, FlyQuest, Enthusiast Gaming, CLG, Misfits Gaming, Dark Zero Esports, Houston Outlaws, Andbox, 100 Thieves, Team Liquid, Envy, Rogue, Ghost Gaming, Minnesota ROKKR and more! The Ultimate Esports League? Nope! They are all a part of Esports Business Summit, taking place from Oct. 18-20 in Las Vegas. Tickets are hot so get yours now!
Dota 2’s The International is still on deck to take place next month in Bucharest, Romania, according to Valve, but the publisher is still unclear on whether fans will be able to attend in person. “At long last, the top Dota teams in the world will gather this October to wage the tenth battle to claim the Aegis of Champions,” the company posted. “We had hoped to release ticket information by now, but the Delta variant has been an added challenge as we work to navigate hosting a live event as safely as possible. With circumstances constantly changing, we want to be careful to make a well-informed and safe decision regarding ticket sales closer to the event.”
WePlay is launching its first Rocket League event, titled the WePlay Esports Invitational. The event begins on Sept. 16 and will see 16 teams from around th world play for its $100,000 prize pool. The event will feature eight teams from Europe, the Middle East, and Africa, along with eight teams from North America.
Riot Games is expanding its VALORANT Champions Tour (VCT) Game Changers program to the EMEA region, lignin up three new tournaments set to take place over the next three months. The initiative looks to “foster an inclusive environment for competition and create safe opportunities for women to compete without fear of identity or gender-based harassment.” The first tournament will take place from Sept. 27-3, followed by events on Oct. 25-31 and Nov. 15-21. “Right now, the esports industry is suffering from a severe lack of female representation at pro level. If we want to inspire more women to pursue their esports dreams, we need to take direct action to make these games more accessible, and create a level playing field for them to enter in years to come. We want VCT Game Changers EMEA to be that stepping stone for women, in the EU to show off their VALORANT skills and compete in a fair, safe environment but still within the ecosystem, said Vera Wienken, Brand Manager DACH for Riot Games and a leader of the VCT Game Changers EMEA initiative.
Speaking of Riot, the 2021 League of Legends World Championshipwill reportedly run from Oct. 5-Nov. 6 in Reykjavík, Iceland, at the Laugardalshöll Indoor Sporting Arena, per Dot Esports. The event will be broken down into five stages, with the play-in stage taking place from Oct. 5-9 with the group stage running from Oct. 11-18. The playoffs will begin with the quarterfinals on Oct. 22-25, semifinals on Oct. 30-31, and finals on Nov. 6. No crowd will be allowed to attend.
Electronic Arts revealed plans for Year 2 of the Apex Legends Global Series, and revealed the first 100 of the final 200 teams confirmed for the inaugural ALGS Pro League. Featuring top Apex Legends stars representing decorated and world renowned esports orgs, a prize pool of $500,000 and qualification to the Split 1 Playoffs is up for grabs with the start of the ALGS Pro League Regular Season Split 1 on Oct. 16. Beginning Sept. 11, squads from around the world compete in weekly competition with the hope of earning one of the remaining 100 ALGS Pro League entries, finalizing the elite field of 200 squads. North American representatives will include squads from Cloud9, TSM, NRG, G2 Esports, Team Liquid, Counter Logic Gaming, Complexity Gaming, XSET, and more. In addition, the org is launching a talent search for its global series.
Com2uS announced that applications are now open for Lost Centuria World Championship 2021, the first official global tournament of Summoners War: Lost Centuria. The main event will take place on November 6 via livestream on YouTube. The event will also be live streamed in 13 different languages. STREAM HATCHET TRENDS Twitch, YouTube and Facebook are typically the platforms that come to mind when marketers think of where to reach gaming audiences. While these platforms do represent the majority of streaming watchtime (approximately 90%) there are more than twelve unique streaming platforms that have drawn sizable audiences for gaming and esports fans. This week, Stream Hatchet takes a look at the top seven disruptor platforms. Here are the insights:
· Afreeca leads the pack: The South Korean based platform generated nearly half (43%) of the hours watched among the contenders. The monthly average hours watched was at least 2.5 times greater than the other platforms.
· Naver is experiencing substantial gains: Naver.tv, another South Korean platform has experienced strong increases in viewership in the last two months (roughly 4X it’s average during the first 6 months of this year). If it maintains its audience, Naver is likely to pass Steam.tv, making it the 6th most watched live streaming platform.
For more on how data can be used to enhance your marketing campaigns in streaming, gaming and esports, visit us online at www.streamhatchet.com. SPONSORSHIP & ACTIVATION XSET is teaming up with electronic music equipment company Roland for a Drop The Bass clothing collaboration celebrating the cultural impact of the TR-808 drum machine. The collection, designed by streetwear icon Dennis Calvero, features clean graphics showcasing the iconic Roland logo and digital specs of the TR- 808. The capsule includes limited edition fashion staples, like bucket hats, t-shirts, hoodies, and long sleeve shirts with subtle graphical hits representing waves of sound and booming speaker systems.
BLAST Premier will team up with Magnum to help promote their range of ice creams during the Falls Groups (running Sept. 16-26) through home delivery platforms. The partnership will integrate Magnum into the Counter-Strike tournament through product giveaways, bespoke branded social media content and physical and digital in-game branding.
CSL Esports announced that PrizePicks will serve as the official DFS partner of CSL Esports. The collaboration will feature a Counter-Strike: Global Offensive digital open tournament this fall called “The PrizePicks AWPTOBER Classic” and feature hundreds of collegiate esports teams from across North America. “We are so excited to be partnering with PrizePicks, an organization with an exceptional track record in fantasy sports,” said Rob Johnson, CEO, CSL Esports. “The PrizePicks AWPTOBER Classic” is a clear example of PrizePicks’ exceptional commitment to supporting collegiate esports athletes. Both PrizePicks and CSL Esports are focused on enhancing the experience of students and fans everywhere, and we are very confident this partnership will deliver a level of excitement never before seen in esports.”
Gfinity added SiegeGG Corporation under its umbrella with the Rainbow Six Siege site. Gfinity will look to leverage SiegeGG’s methodology and technology used to create statistical analysis with plans to extend the data across other game titles. **NOW OPEN FOR ENTRIES**
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<<GET STARTED TODAY>> TEAMS FaZe Clan is swinging another deal with DC Comics withthe two parties collaborating on a limited-edition comic book featuring a slate of Faze Clan content creators getting their hero powers on. With the release, the team will also launch a limited range of merchandise that includes jerseys, hoodies, and mousepads and will be available to purchase on Sept. 24.
Ghost Gaming is partnering with Generation Esports, the founder of the High School Esports and Middle School Esports League to deliver esports via the independent non-pro?t Georgia Scholastic Esports Foundation in a move to make esports accessible to local underprivileged communities and Title One schools across the state of Georgia. “We want to provide structure and support for youth in Georgia who have a passion for gaming” ,said Stewart Tanner, Head of Partnerships for Ghost Gaming. “We chose to align with Generation Esports and the Georgia Scholastic Esports Foundation since together we can provide organized in-school esports competition and curriculum with a focus on accessibility, inclusion and positive student outcomes.”
Nerd Street Gamers is partnering with journalist Jacob Wolf for an eight-episode, investigative podcast that will be released in 2022. The project comes as the debut initiative our of Wolf’s newly-launched audio and video production company, overcome.
Riot Games is tapping the talents of former Netflix executive Brian Wright, who joins the studio to serve as Chief Content Officer. He will be charged with developing programming strategies for original film, television and animation for Riot Entertainment.
Super League Gaming added Zach Hahn to the organization as Senior Vice President of Partnerships. Hahn will be responsible for sourcing, developing, and managing partnerships that support all areas of the company’s business, with a focus on accelerating revenue growth and creating innovative commercial opportunities. Prior to joining Super League, Hahn served as Head of Global Sales at Battlefy.
Team Liquid announced that entertainment, media and digital veteran Claire Hungate will become the company’s new president and chief operating officer. Hungate will split her time between London and the company’s European headquarters in Utrecht and will oversee Liquid’s profit and loss and overall global business strategy and operations, defining and leading plans for global expansion, acquisitions and new revenue streams. READYUP GAMES OF THE WEEK Cynopsis Presents: That Big TV Virtual Conference
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THE JIM HENSON COMPANY
Generating leads and closing sales for creative service vendor opportunities with regards to design services, practical effects creation, and animation. Building and establishing valuable industry relationships, identify growth opportunities and establishing new partnerships, while maintaining existing ones. Experience in entertainment sales req. Full info HERE (9/23)
DIRECTOR OF PUBLIC PROGRAMMING AND EXHIBITS >>
THE PALEY CENTER for MEDIA/NYC, NY: Assist in delivering, but not limited to, a relevant programming agenda for the institution & will constantly monitor the progress of program plans & ensure that timelines, deliverables, & best practices are being adhered to & that programs meet a bi-annual calendar. 10+ yrs of producing live productions within entertainment, sports & other media. Full info HERE (9/23)
DIRECTOR OF PUBLIC PROGRAMMING AND FESTIVALS >>
THE PALEY CENTER for MEDIA/NYC, NY: Assist in delivering a relevant programming agenda for the institution and will constantly monitor progress of program plans and ensure that timelines, deliverables, and best practices are being adhered to and that programs meet a bi-annual calendar. 10+ years of producing live productions within entertainment, sports and other media Full info HERE (9/23)
ACCOUNT MANAGER – DEALMAKER >>
MEDIAOCEAN/NYC, NY: Execute a coordinated account plan for driving growth and adoption of Mediaocean solutions. Maintain a regular cadence of on-site visits to consult end users, identify and address business needs and challenges. Act as a trusted advisor and partner with customer contacts. 5+ years of experience in client services or consulting. Full info HERE (9/21)
MBUY MEDIA ASSOCIATE/MEDIA PLANNER/ACCOUNT MANAGER >>
MEDIAOCEAN/CHICAGO, IL: Identify and recommend relevant media opportunities as well as potential upsell opportunities. Assist in management of day to day communication with client point of contact and vendors. Manage implementation of media management tools and software. 2+ years of media experience across planning, buying and optimization. Full info HERE (9/21)
CUSTOMER SUCCESS DIRECTOR >>
MEDIAOCEAN/CHICAGO IL: Prioritize and deliver on key customer objectives: understand business requirements, identify challenges, manage development projects and actively recognize cross-sell and up-sell opportunities. Define desired business outcomes and KPIs for each customer and manage overall customer health. 7+ years of experience in customer-facing role/consulting. Full info HERE (9/21)
SENIOR PRODUCER, MORNINGS ON 1 >>
SPECTRUM NETWORKS NY1/NYC, NY: Produces for assigned newscasts and news inserts making decisions on story lineup, video/audio elements, graphics and timing to construct show. Writes news stories for an assigned newscasts; ensuring content is factually correct and written in a clear and concise conversational style. 5+ years of editorial experience required. Full info HERE (9/18)
MULTIMEDIA JOURNALIST >>
SPECTRUM NETWORKS NY1/NYC, NY: Actively and consistently support all efforts to simplify and enhance the customer experience. Research, pitch, enterprise, write, capture quality visual content, edit news stories and produce creative, original and compelling own stories for multiple platforms. 3+ year of Television News Reporting or comparable experience required. Full info HERE (9/18)
DIRECTOR OF MARKETING INSIGHTS AND ANALYTICS >>
FOX SPORTS/LOS ANGELES, CA: Develop and maintain reports that evaluate marketing and media efforts. Work with internal teams and external partners to maximize revenue from pay-per-events using digital conversion tactics. Identify, stay current on, and educate media industry and consumer behavioral/viewership trends. 6+ years of relevant experience required. Full info HERE (9/17)
MANAGER, MARKETING PROMOTIONS AND PARTNERSHIPS >>
FOX NEWS/NYC, NY: Support in developing collateral, promotion, and recap materials. Manage creative deliverable process for all partners. Maintain monthly updates for distribution partner meetings. Brand and strategic partner research and provide project management support. 2+ years of digital marketing and promotional experience. Full info HERE (9/17)
ACCOUNT EXECUTIVE, SALES & BRAND PARTNERSHIPS
Sell new ad product and create detailed business plans designed to achieve goals and revenue quotas. Manage the entire sales cycle and effectively present Mirriad’s advertising solution to prospective clients. Develop/maintain relationships and collaboratively work across various business groups. Great fixed salary, upside and healthcare benefits. Full info HERE (9/16)
MANAGER, STREAMING TV PROGRAMMING STRATEGY AND SCHEDULING
LOS ANGELES, CA
Supports Director on all Streaming Team department responsibilities. Manage program strategy and scheduling and manage on-air promo strategy and scheduling. Evaluate potential program acquisitions and create editorial calendar Bachelor’s degree and 5+ Years TV and/or Streaming TV Programming Strategy, Scheduling and Acquisitions experience req. Full info HERE (9/16)
COORDINATOR, INTERNATIONAL SALES, DISTRIBUTION
CROWN MEDIA FAMILY NETWORKS
LOS ANGELES, CA
Provide sales & distribution support to the SVP in key areas such as updating right management system, export of availabilities, reports, and other international tools, and gather data for sales & distribution support. Invoicing, reports, material deliveries, screeners, contracts, schedule. 1-2 yrs exp supporting sales & distribution teams req. Full info HERE (9/15)
SENIOR WRITER/PRODUCER “PrEditor” >>
UP tv/ATLANTA, GA: Conceive, write, produce and edit breakthrough on-air promotional spots, launch campaigns, and marketing sales tapes. Provide creative direction and help oversee promo work of editors, promo producers and freelance creative help. 7 yrs with cable, network, local television station, ad agency, or other applicable industry related experience. Full info HERE (9/15)
CUSTOMER SERVICE REPRESENTATIVE >>
UP tv/ATLANTA, GA: Ensure all subscriber questions and concerns are addressed quickly. Utilize written communication via ZenDesk to respond to, troubleshoot, and resolve customer issues. Ensure that customer interactions reflect our values and communication strategy. Ability to triage issues and clearly communicate solutions in a concise manner. Full info HERE (9/15)
SOCIAL MEDIA MANAGER >>
UP tv/ATLANTA, GA: Oversee day-to-day management of campaigns & ensure brand consistency. Develop social media campaigns & drive brand awareness, and engagement. Understanding of the full social landscape & how it is successfully managed within the entertainment industry. Experience using native and enterprise level digital & social workflow and paid media solutions. Full info HERE (9/15)
SALES PLANNER >>
UP tv/NYC, NY: Work with advertising agency contacts & other advertising sales personnel to ensure that administration aspects of accounts are in order. Build, revise and maintain all sales proposals for AEs. Assist in the compilation & enhancement of upfront and scatter pricing and planning tools: reweight charts, pricing guide, etc. 1+ years related cable exp. Full info HERE (9/15)
MEDIA TRAFFIC COORDINATOR >>
CIRCLE MEDIA/NASHVILLE, TN: Manage ad sales orders and distribute marketing materials. Create show formats and timing the log to exact time specs. Prepare, build, and enter all commercial orders and run reports for sales. Broadcast or Radio Traffic experience, and a bachelor’s degree in a related field. Wide Orbit or related program and Microsoft office expertise is a plus. Full info HERE (9/15)
PUBLIC RELATIONS ACCOUNT EXECUTIVE – INTERACTIVE GAMING >>
42West-BHI/LA, NYC, AUSTIN, SALT LAKE CITY: Work on your favorite games! Execute and oversee gaming campaigns across PC, console, and mobile titles. The ideal candidate would possess a passion for gaming and writing with a minimum of three years of PR experience within the games industry, including experience managing campaigns, communications, and conducting strategic media relations. Full info HERE (9/15)
SUPERVISOR, FIELD OPERATIONS >>
SPECTRUM/BIRMINGHAM AL: Responsible for overall fulfillment operations of the system locations from the node to the home across the assigned area. Supervise installation and service to meet customer expectations, technical quality standards, employee productivity and company safety requirements. Full info HERE (9/15)
MARKETING RESEARCH MANAGER >>
PAC-12 NETWORKS/SAN FRANCISCO, CA: Provide quantitative and qualitative analyses, actionable recommendations, and presentations. Organize and compile media research that supports brand management and works closely with sales team to provide relevant research/data points. 5+ years of experience in the marketing and media research field within a media organization required. Full info HERE (9/14)
DIGITAL DISTRIBUTION OPERATIONS MANAGER
Manage all communication with external distribution partner operations teams for onboarding, asset delivery and troubleshooting issues. Drive overall execution for all digital distribution projects. Project Manager for the creation and/or procurement of digital assets. Five or more years of experience and Bachelor’s Degree req. Full info HERE (9/14)
CROWN MEDIA FAMILY NETWORKS
Build and modify sales plans and orders, maintain media schedules, manage posting process and coordinate, track and implement added value elements for clients. Min 1yr. exp as Sales Planner or Sales Buyer or 1-2 yr. exp as a Sales Assistant in comparable Ad Sales environment req. BA degree in Marketing, Advertising or Comms strongly preferred. Full info HERE (9/14)
CROWN MEDIA FAMILY NETWORKS
Deliver consumer focused, data driven insights that support and guide decisions relative to the development, acquisition and scheduling of all Crown Media content. 5+yr relevant research exp in cable, broadcast and streaming. Knowledge of Nielsen-based systems and viewing stats. Exp with Star Method, Tableau and Google Analytics a plus. Full info HERE (9/14)
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iN DEMAND/NYC, NY: Maximize indie TVOD revenue for iND and affiliates, Act as primary contact for all 70+ indie studios under iND offering. Identify and activate new business relationships with content providers and negotiate license agreements for acquisition of movie and television product for VOD. Minimum of 3-4 years of work experience, preferably in related area. Full info HERE (9/13)
DISH Media is looking for a top-tiered advertising sales professional to call on advertising agencies and clients. This individual’s success will be directly tied to an ability to help our client’s strategize and achieve their growth objectives. Full info HERE (9/13)
We’re looking for an energetic Sales Planner to join our NYC team. The Sales Planner will be responsible for execution and maintenance of ordered deals and acting as a facilitator of the sales process by providing proposals that meet the needs of both DISH Media Sales and client’s needs. Full info HERE (9/12)
MEDIA SALES COORDINATOR
EL SEGUNDO, CA
DISH Media is looking for a new Media Sales Coordinator. This role will be responsible for the daily account management and support to assigned Account Executives. We are looking for candidates with the ability to build and sustain relationships across Ad Agencies and Clients to assist our sales staff succeed in this rapidly evolving environment. Full info HERE (9/12)
MEDIA SALES COORDINATOR
DISH Media is looking for a Media Sales Coordinator. This role will be responsible for the daily account management and support to assigned Account Executives. We are looking for candidates with the ability to build and sustain relationships across Ad Agencies and Clients to assist our sales staff succeed in this rapidly evolving environment. Full info HERE (9/12)
We are seeking a highly creative individual to fill the role of Graphic Designer. This person will be responsible for developing and executing creative concepts that propel and enhance the DISH Media brand visually across all communication channels. Full info HERE (9/12)
TARGETING & ATTRIBUTION MANAGER
NYC, CHICAGO, LA
The Targeting & Attribution Manager (TAM) supports pre-campaign target recommendations and manages post-campaign attribution and measurement. Provides executional strategy for measurement studies, to analyze the success of DISH Media’s targeted advertising business, across both DISH and Sling TV. Full info HERE (9/12)
SENIOR RESEARCH ANALYST
The Sr. Research Analyst reports directly to the Advanced TV Analytics Team Lead. The position supports various divisions within DISH including Media Research, Analytics, Sales & Marketing. Providing reporting on qualitative & quantitative data; assisting w/audience delivery forecasting; providing timely updates of Research & Marketing materials. Full info HERE (9/12)
ACCOUNT EXECUTIVE – CLIENT VERTICAL
The Client Vertical role will focus on driving revenue within a set number of verticals. Work with the various teams within DISH Media (Sales, Data, Analytics, etc) to elevate the sales strength of their verticals. You will be a part of a Client Vertical team that represents DISH Media in the marketplace mostly with client direct decision makers. Full info HERE (9/12)
DIRECTOR OF PROMO STRATEGY AND SCHEDULING >>
GAC MEDIA LLC/NYC, NY: Work across various departments to coordinate promotional priorities on a monthly and weekly basis. Review creative and identify needs to ensure promotional inventory is being used effectively. Use Grip-It to schedule and book promotional time for primary and secondary events. At least 3-5+ years’ experience working in Promo or Inventory Management. Full info HERE (9/11)
SALES ASSISTANT, DIRECT RESPONSE >>
GAC MEDIA LLC/NYC, NY: Accurately enter all orders for Direct Response schedules. Review and process orders to ensure that all necessary paperwork is submitted for cross functional teams. Pull pre and pot logs for clients. Strong analytical and problem-solving skills and Bachelor’s degree required. Full info HERE (9/11)
SALES ASSISTANT, GENERAL RATE >>
GAC MEDIA, LLC/NYC, NY: Accurately enter all orders for linear & digital advertising schedules. Review & process orders to ensure that all necessary paperwork is submitted for cross functional teams. Manage advertising copy for clients, including correct distribution of Traffic Instructions & client spot uploads as needed. Strong analytical & problem-solving skills req. Full info HERE (9/11)
DIRECTOR, SALES AND BUSINESS DEVELOPMENT
THE JIM HENSON COMPANY
Generating leads and closing sales for creative service vendor opportunities. Building and establishing valuable industry relationships within entertainment to yield potential business development opportunities. Establishing new partnerships and maintaining existing partnerships with clients. Experience in entertainment sales is preferred. Full info HERE (9/11)
NETWORK TV VIDEO CONTENT EDITOR
Video Editor responsible for editing and formatting content to air on the Weigel Ntwrk brands and in accordance with FCC rules and regulations and SOP’s. Responsible for the clarity and accuracy of content broadcasted. 2+ yrs exp. Exp w/Adobe Prmr, Attn to detail and familiarity with FCC rules and regulations for what is permissible to air required. Full info HERE (9/9)
VP- CLIENT MANAGEMENT >>
RING2MEDIA INC/REMOTE: Responsible for all strategic planning, implementation of growth initiatives, and overall success. Design and pitch campaign growth opportunities and new strategic initiatives to create new Revenue opportunities. Success will be measured by growth rate of accounts; in terms of both Overall Revenue and scope of services.” Full info HERE (9/9)
VP-BUSINESS DEVELOPMENT >>
RING2MEDIA INC/REMOTE: Robust experience in the Medicare Advantage, Health Insurance, and Life Insurance verticals required. The ideal candidate will have existing relationships at the carrier, broker, and IMO/FMO levels & an intimate knowledge of Lead Generation/Customer Acquisition, with a deep functional understanding of the economics and Customer LTVs in the space.” Full info HERE (9/9) OTHER JOBS OF INTEREST
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